Less than two years after its launch, Rihanna and LVMH have mutually agreed to put the singer's high-end Fenty fashion brand on hold. All RTW activity (based in Europe) is being suspended, “pending better conditions.” LVMH will now shift their attention to her other brands such as Fenty Beauty, Fenty Skin and Savage X Fenty. We are in a pandemic and France was hit pretty hard.
It serves as no surprise they would put it on hold. The beauty in being multifaceted is you're able to secure your bag in multiple avenues. Fenty Beauty and Savage X Fenty are still raking it IN. My girl still winning.
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