Hits Daily Double is reporting that
Rihanna's new album
'ANTi' should pull in around
40-45K units (or
65-70K with streaming) in its third charting week. :(
'ANTi,' which topped the
Billboard 200 this week, has been getting a lot of mixed reviews, but in my opinion, it's a very solid album. It just goes to show that a well planned promo roll-out makes all the difference to overall album sales. Giving away a million albums for free didn't do
much except gain her a Platinum certification (without the actual sales to match.) It just shows that consumers weren't willing to part with their cash after receiving a legitimately free download. If
Beyoncé puts her new album on
Tidal, she is screwed!