Rihanna's 'ANTi' album campaign officially begins...

In anticipation of her upcoming new album 'ANTi,' Rihanna launches a new website called ANTIdiaRy.com.

Navy are required to sign up for a mailing list via their mobile device. This newest campaign is endorsed by Rihanna’s partnership with Samsung, which is reportedly valued at $25 million. Are we finally going to get this album once and for all? Remember when she held an exhibition for her album artwork and then disappeared? I guess I'll believe this is happening when I actually see it.
 
Thoughts?