No one was expecting her to release an alternative/hipster/folk/rock song with acoustic guitars. The meltdowns are hilarious. I don't really like the song and it does not have the massive 'first single' vibe you normally get from a Rihanna single. I might have liked it if it was laced with an actual beat. I hope this is just a buzz track, hence the "first glimpse" statement. It's very much a grower at this point. I feel that her vocals are very strained especially during the bridge sections. She sounds decent on the hook and verses, but Kanye was not needed for this. Yes, I can hear some vocal improvement and I like the rawness, but she's clearly trying to take her range beyond places it can go. I commend her for trying to push the boat with her music, but I will wait for the next single. The song was released to iTunes via Roc Nation and Rihanna’s own company Westbury Road Entertainment (FYI: Rihanna grew up on Westbury Rd). Oh, good play with the automatic iTunes release, because Ciara's 'I Bet' is still walking around lost in the park.